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Wineries are among Australia’s oldest businesses having survived and prospered through droughts, swarms of native pests and the great depression. However, anyone who has mastered the science of viticulture – growing grapes and making wine – will tell you it’s no easy feat. Grapevines are notoriously temperamental. Yet, unlike almost all other forms of agriculture, vineyards thrive in the most adverse conditions, yielding the best fruit on sloping, inhospitable land with poor soil. It seems counterintuitive, but the harsh conditions shock the grapevine into survival mode. Stress benefits the vine by making it more resilient to unexpected environmental changes. The plant displays antifragility. Over and over again.

In his book, Antifragile , Nassim Nicholas Taleb highlights the concept of antifragility, imploring society to recognise the many natural and man-made systems which benefit from shocks and gain from strain – leadership and organisations included.



The Coronavirus pandemic is the black swan event of our times. The magnitude and speed of impact of COVID-19 has been one of incredible shock. A shock that has left world and business leaders alike stumbling out of the relative stability of recent times, forced to face unprecedented challenges.

Despite advances in science and medicine, COVID-19 has revealed just how fragile modern society has become. No known system will be left untouched by the stress of this pandemic. From the, as yet unpredictable, final death toll to the enduring impact of the economic downturn, we are facing unfathomable loss of lives and livelihoods. In his work, Taleb had set the scene for understanding that the subsequent turmoil of black swan events is caused by fragility; and cultivating antifragility is the antidote.


Antifragility is, at its core, about fostering an enduring resilience, clearly an aspiration for all leaders and their organisations. Inspired by Taleb’s findings, we’ve identified four key organisational characteristics required that help to create these conditions of antifragility:

Fragile parts that comprise the antifragile whole

Taleb describes how, under the surface, the antifragile are built of fragile components that when lost, destroyed or turned inside out create gains for the whole. This concept is difficult to grasp at first but absolutely critical: consider the businesses that have invested and experimented with different ways of working over the past years and their relative advantage in this crisis: are they more or less resilient as a result of stress-testing this component of their business? In a black-swan world, organisations must continuously make small sacrifices to proof themselves against an increasingly unknown future.

Love of misadventure

We can no longer simply tell organisations to embrace a culture of accepting mistakes and unexpected mishaps. Instead, we need to instigate errors and random events for what we can learn from them, to seek out the opportunities that emerge from the uncertainty. Think of it as adopting a mindset of “nothing to lose” – replace the paralysing fear of uncertainty with the thrill that comes from surprises and the possibility of failure.

Ignorance of optimisation

Industry, supply chains, manufacturing and organisational culture have long been in the thrall of optimisation. In a black-swan world you can forget striving to optimise. Forget striving for perfect prediction and risk management. Rather, prioritise opportunity management. Create systems and cultivate mindsets that absorb shocks as the stimulus for regeneration.

Resistance to the tragedy of modernity

Taleb identifies our modern tragedy as having built a society that is trying to help us but is harming us in the process: micromanaging, helicopter parenting and technology that is designed to assist us but actually serves as a crux. We make myriad decisions based on what will bring greater ease to our lives and reduce stress, never considering that every stress-free day makes us a bit more fragile in the face of future stressors. Get in the habit of choosing the difficult path that leads to greater reward, of removing the hesitation to go after what scares you; stop procrastinating that higher degree, take that overseas assignment, hire the ‘diamond in the rough’ candidate.


To be antifragile, we must recognise and reduce the conditions that make us fragile. Adversity is key to achieving this.

A black-swan event such as COVID-19 exposes the human need to practice responding to adversity. Leaders striving to create systems that ensure tranquillity in human society don’t necessarily account for ways to be agile and therefore leave their people susceptible and fragile. The result? A lack of tools and foundation for survival throughout and beyond the disruption.


Just as it’s detrimental to have too little exposure to volatility and stress, it can be ruinous to have too much. Leaders must work to achieve the balance of concepts like, “The Stockdale Paradox” –made popular by Jim Collins in his book Good to Great and named after James Stockdale, a former US vice-presidential candidate who had been a naval officer and prisoner of war in Vietnam. Hope for the future and stark objective view of reality are required to endure through adversity. This thinking illustrates the need for each person and system to balance optimism and realism, stress and recovery for resilience and long-term success in a changing environment.


The disruption caused by COVID-19 will test the antifragility of every leader, organisation and system. Examining the ability of people to walk toward instead of away from even the small stressors of our every day will help to develop antifragile characteristics for recovery and future prosperity. Consider the following:

  • In COVID-19 conditions of strained resources, what opportunities can you identify for refocusing your efforts on what really matters? What are you learning from the losses you’ve endured?
  • Where have you been enabling fragility? How can you discard non-functioning processes and organisational assumptions for a more agnostic, effective future?
  • As a leader, you recognise that your people are experiencing shock and are likely to experience several aftershocks from this crisis. How are you helping them find growth in the chaos and consolidating that growth with recovery time?


This article was conceptualised and written by the team at Maximus including Vanessa Gavan, Brent Duffy, James Aris and Kate Conley. Compiled by Natalie Filatoff.

End note: Antifragile, by Nassim Nicholas Taleb, Published by Penguin Random House, RRP $18.
Good to Great, by Jim Collins, Published by Penguin Random House, RRP $49.99. Random House, 2014.



  • Adversity
  • Agility
  • Antifragile
  • Antifragility
  • Black Swan
  • Fragility
  • Leadership
  • Nassim Nicholas Taleb